Monday, 4 March 2013

Every Shipment Matters

You have finally completed your preparation to get your product ready for shipping. There's still quite a bit left to do. Your product will still have to go by truck and/or freight carrier, sort in a facility, and then be delivered to your customer. During this process, your product could be put underneath heavier shipments; moved multiple times; or subjected to varying levels of temperature, humidity, etc. Because of this, it is crucial you utilize the appropriate packaging supplies to safeguard your product from the moment you remove it from your business, to the moment it arrives at the ultimate destination.

One question often asked by entrepreneurs is, "What types of packaging supplies should I always have in stock?" It would appear that the answer to this is somewhat subjective because every company is unique. However, there are four essential packaging supplies that almost all companies rely upon. These include sturdy packing tape, shipping labels, mailing envelopes/boxes, and protective packaging materials. If you run out of any of these items, you risk causing delays in shipping; delaying customer deliveries; and creating additional stress during peak periods. Stockpiling some additional supplies for emergencies will help prevent these situations.

Another question commonly asked is if all packing tapes are created equal? The simple answer is no. Depending on what type of environment your product will be traveling through, some packing tapes are more durable than others. When packing tape loses its adhesive properties, it can begin to lose its seal prior to reaching the end-user. Therefore, utilizing dependable packing tape ensures every shipment remains sealed throughout its entire journey.

Individuals also frequently inquire as to the proper amount of protective packaging materials needed. The objective is not to completely pack all empty areas within a box. Rather, the objective is to minimize movement of the product while it is being transported. A well-packaged box protects the product and conserves resources by minimizing excess usage of materials. In addition to saving money, reducing waste is another benefit realized by controlling excessive usage of packaging materials.

It is not uncommon for businesses to discover that organizing shipping supplies before beginning their daily tasks will save them valuable time with each order. Keeping tape dispensers full; labeling equipment stocked; and having various packing materials easily accessible allows businesses to expedite processing of their orders. Although it may appear insignificant initially, these minute time savings can quickly accumulate into significant amounts of time saved as businesses send dozens or sometimes hundreds of packages per day.

In addition to organizing their shipping supplies, businesses also tend to review issues related to shipping when they occur. For example, if a high number of customers receive damaged products or report experiencing issues with boxes opening during transport, it may be beneficial for a business to assess which shipping supply caused the issue and potentially switch to a higher quality supply. Whether it is replacing a less-than-reliable packing tape with a more durable version; increasing the level of padding/cushioning; or selecting a different box size/material, identifying the root cause and implementing corrective actions typically leads to improved shipping performance.

Customer perceptions extend beyond receiving the correct product. Customers appreciate seeing a clean; securely packaged; and easy-to-open package. This perception reinforces customer confidence regarding a business' commitment to providing safe and professional handling during the shipping/packaging process. Over time, this repeated positive experience builds trust among customers; encourages repeat business; and fosters loyalty.

While cost is an essential factor when evaluating shipping supplies, low-cost options are not always the best. The best shipping supplies provide protection to products; enable employees to work efficiently; and optimize the shipping process. Businesses that choose reliable supplies; stay organized; and prepare for potential shipping challenges can decrease issues associated with shipping; increase customer satisfaction; and ultimately ensure that every shipment is successfully completed.

Thursday, 9 August 2012

Packaging for Food Safety and Preservation

Food packaging does a lot of things—it houses the item, gives it better branding, and it can also be a great tool for marketing. But most importantly, it protects the food. Microbes that get into the food are no joke, and they can be a huge problem for customers. If a product’s safety is compromised due to a botched packaging, it can cause a rippled effect. Recalls happen, and companies lose money.

Food packaging can also manipulate the shelf life of items. Those foods that would go bad fast are better managed when they are packaged correctly.   These challenges all play a huge role in the way packaging food safety happens, so making sure that you analyze the common challenges to food safety will benefit you. 



Packaging for Food Preservation 

There are a few different food packaging technologies that come with this. Vacuum sealing for starters is one of them. They can seal the barriers there, prolonging the shelf life of food.    There are also other types of seals that are used, to help keep the packaging nice and tight.

Sometimes, there are unique containers that are used to keep things at certain temperatures. These, of course, help to enhance the overall ability for the food to stay nice and sealed.

Packaging as well isn’t’ just the technologies, but also the innovations of the packaging.   Biodegradable packaging for starters is one of the big ones.   This packaging helps with improvement of sustainability, enhancing the way that the packaging breaks down. Ultimately, it can also help with improving the planet too through carbon footprint production.

This packaging as well may also be compostable too, another solution for the packaging that’s there, in order to help with creating a more sustainable sort of footprint. 



Challenges and Benefits of Such 

With this type of packaging, there’s a lot of benefits that come with this. for one, product freshness is kept and maintained. You can keep the products in the best states possible, enhancing the overall quality of the items that you sell. 

Food safety is another.   When you properly package these items safely, people don’t have to worry about the food being spoiled, mitigating the risk of getting food poisoning and resulting in angry customers.   It helps keep you safe and protected and keeps them protected too.

But there are some downsides that come with this. The biggest one is the costs. Some of these methods are expensive, and it can eat into your budget if you’re not careful. Make sure that you can have the right packaging and safety with the current budget you have.

The second reason is of course sustainability. When they are able to be properly tossed and disposed of, it benefits the planet. But keep in mind as well that sometimes, they’re not sourced correctly, resulting in a lot of customers worried about the overall impact. 

You also want to make these convenient for customers. If you’re not careful, this convenience may not be possible, because you’re so dedicated to the preservation of freshness. 



With all of that said, there’s a lot of different types of means to package your food in a manner that’s safe and secure. You’d be surprised at the difference this makes down the line, and the impact your own decisions in food packaging make here. With that said, take some time and assess your packaging to ensure that it will work for the items you have. Food safety is paramount, and for everyone’s sake, you want to make sure that your packaging not only delivers but protects your customers too.