You have finally completed your preparation to get your product ready for shipping. There's still quite a bit left to do. Your product will still have to go by truck and/or freight carrier, sort in a facility, and then be delivered to your customer. During this process, your product could be put underneath heavier shipments; moved multiple times; or subjected to varying levels of temperature, humidity, etc. Because of this, it is crucial you utilize the appropriate packaging supplies to safeguard your product from the moment you remove it from your business, to the moment it arrives at the ultimate destination.
One question often asked by entrepreneurs is, "What types of packaging supplies should I always have in stock?" It would appear that the answer to this is somewhat subjective because every company is unique. However, there are four essential packaging supplies that almost all companies rely upon. These include sturdy packing tape, shipping labels, mailing envelopes/boxes, and protective packaging materials. If you run out of any of these items, you risk causing delays in shipping; delaying customer deliveries; and creating additional stress during peak periods. Stockpiling some additional supplies for emergencies will help prevent these situations.
Another question commonly asked is if all packing tapes are created equal? The simple answer is no. Depending on what type of environment your product will be traveling through, some packing tapes are more durable than others. When packing tape loses its adhesive properties, it can begin to lose its seal prior to reaching the end-user. Therefore, utilizing dependable packing tape ensures every shipment remains sealed throughout its entire journey.
Individuals also frequently inquire as to the proper amount of protective packaging materials needed. The objective is not to completely pack all empty areas within a box. Rather, the objective is to minimize movement of the product while it is being transported. A well-packaged box protects the product and conserves resources by minimizing excess usage of materials. In addition to saving money, reducing waste is another benefit realized by controlling excessive usage of packaging materials.
It is not uncommon for businesses to discover that organizing shipping supplies before beginning their daily tasks will save them valuable time with each order. Keeping tape dispensers full; labeling equipment stocked; and having various packing materials easily accessible allows businesses to expedite processing of their orders. Although it may appear insignificant initially, these minute time savings can quickly accumulate into significant amounts of time saved as businesses send dozens or sometimes hundreds of packages per day.
In addition to organizing their shipping supplies, businesses also tend to review issues related to shipping when they occur. For example, if a high number of customers receive damaged products or report experiencing issues with boxes opening during transport, it may be beneficial for a business to assess which shipping supply caused the issue and potentially switch to a higher quality supply. Whether it is replacing a less-than-reliable packing tape with a more durable version; increasing the level of padding/cushioning; or selecting a different box size/material, identifying the root cause and implementing corrective actions typically leads to improved shipping performance.
Customer perceptions extend beyond receiving the correct product. Customers appreciate seeing a clean; securely packaged; and easy-to-open package. This perception reinforces customer confidence regarding a business' commitment to providing safe and professional handling during the shipping/packaging process. Over time, this repeated positive experience builds trust among customers; encourages repeat business; and fosters loyalty.
While cost is an essential factor when evaluating shipping supplies, low-cost options are not always the best. The best shipping supplies provide protection to products; enable employees to work efficiently; and optimize the shipping process. Businesses that choose reliable supplies; stay organized; and prepare for potential shipping challenges can decrease issues associated with shipping; increase customer satisfaction; and ultimately ensure that every shipment is successfully completed.
